Pinlive Foods Co., Ltd. (Stock Code: 300892) was founded in 1997. The company specializes in the food import business of private brands as well as cooperative brands and agency brands. At present, the company’s core products are private brands such as Weidendorf dairy products, Würenbacher beer, Hannrae cereals and cooperative brands such as Mueloliva olive oil.
As one of the earliest own-branded food import companies in the domestic market, the company always adheres to its mission of "making the people more fashionable and healthier through the world's delicious foods". By integrating the global high-quality food resources, the company strives to create the brand development strategy of "originally imported food", and commits to bringing global healthy food and fashionable lifestyle to Chinese consumers by grafting Chinese food brands onto global production system.